TK: Get Moving!
Get moving with two-time Olympic gold medallist Magdalena Neuner
An interactive campaign, in which TK (Germany’s largest health insurer) and two-time Olympic gold medallist Magdalena Neuner inspire us to stay healthy via regular exercise.
Concept scribbles to map out user interaction.
The interactive mobile ad in action.
Awards
W³ Awards
SilverWebby Awards
Official Honoree (Mobile Advertising)